The do - it - all dress - top box marketplace ’s about to get even more crowd , the Modern youngster on the block coming from start - up Building B. Their hook : wireless pitch of traditional TV content in HD , plus VOD and web picture without a PC . The catch : They ’re not so forthcoming with the details in regards to the tech it ’s using for delivery or prices for either the box or the table service .
WiMAX seems like an ideal speech method acting , given the reach it covers and its beefy bandwidth , so what Building B wants to do is decidedly possible . But , the avail launches in the fall , and WiMAX wo n’t exactly have most of the country blanket by then .
Either way , their faint assertions without heavy specifics give Om Malik ( and us ) “ inherently skeptical of their claim . ” top off our disk of skeptic ’s Milk River is the fact that their point ad collaborator is Claria , better known in its past life as Gator Corporation , proprietor of the eponymous adware node that plagued tens of millions of PCs in the late ’ 90s .
The bottom line is that we ’ll believe in the One True Box when it ’s sitting atop our television set — we’ve heard way too many empty promises from far too many oracle to be true believers before then . [ build BviaNewTeeVee / GigaOM ]
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