Beats Teamed With Kim Kardashian to Turn Wireless Earbuds Into Fashion Accessories

Last November , we foretell the Beats Fit Pro aperfect twosome of wireless earbuds , but that was take over the black , blanched , gray , and lilac color alternative fulfilled your idea of idol . Nearly 10 calendar month later , Beats has partner with Kim Kardashian forthree novel Beats Fit Pro colorways , featuring far subtler shade than the original lineup , design to better mix with a user ’s skin tone , getup , or esthetic .

Believe it or not , there was a time when earbud users did n’t really care what color their earpiece were , and blackened was really the only alternative available to consumer . That all change when the iPod arrived , bestow with it a matching pair of white earbuds that chop-chop became a position symbol ( as well as a target for thieves ) that Apple has carried forward through to its AirPods earbuds .

Now that wireless earbuds aredesigned to be worn all day longduring everything from workouts to work , they can be found in numberless dissimilar colors , let substance abuser express their single style , admit options fromRazer that even put lead lightshowsin your ear . But for the most part , these colorways are the opposition of subtle , with bright shades designed to draw the eye powerful to the ear , ferment users into take the air billboards for the earbuds they ’re assume .

Image: Beats

Kim Kardashian is no stranger to Beats ’ products . Ourfirst look at the Beats Fit Proin the wild really fare a month before their official reveal , when Kim was discern wearing the lilac pick of late last twelvemonth . But the reality tv set star is now officially tied to the blade after working with the ship’s company to plan three new color options for the Beats Fit Pro wireless earbuds : Moon , Dune , and Earth , which are draw as “ indifferent colors ” and “ versatile hue ” that are “ project as a statement accouterment ” so “ users can verbalise their identity through color by create monochromatic or contrasted smell . ”

denude away the marketing speak and what we ’re getting here are three new repaints of the earbuds that will potentially blend in better when worn and are the antithesis of the bright , bold colors we typically see wireless earbuds release in . As for the ironware and its functionality , nothing ’s changed since theBeats Fit Prowere free last yr .

The new Beats x Kim appeal is uncommitted now throughApple ’s websitefor $ 200 , and at Apple ’s brick - and - howitzer shop , as well as other Apple resellers like Amazon , in circumscribed quantities .

The Beats x Kim Beats Fit Pro are available in new Moon (left), Dune (center), and Earth (right) color options.